Privacy policy

Blue Render Pte. Ltd. owns and operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). The Services are powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, and other payment details.
  • Account information including your username, password, preferences and settings.
  • Transaction information including items you view, add to your cart, wishlist, purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including messages, inquiries, or customer support requests you send to us.
  • Device and usage information including your device type, browser, IP address, network connection, and information about how and when you interact with our Services.

Personal Information Sources

  • Directly from you when you create an account, submit a form, make a purchase, or otherwise provide us with your information.
  • Automatically through cookies, analytics, and similar tracking technologies when you visit our website.
  • From service providers and partners such as Shopify and other vendors we use to operate and market the Services.

How We Use Your Personal Information

  • Provide and improve the Services. We use your personal information to process payments, fulfill orders, deliver products, manage your account, and improve your shopping experience.
  • Marketing and advertising. We use your personal information to send marketing and promotional communications by email, SMS, or other channels, and to show you relevant ads on Facebook, Instagram, and other platforms based on your interactions with our website.
  • Security and fraud prevention. We use personal information to secure your account, detect and prevent fraud, and ensure safe use of the Services.
  • Customer support. We use your personal information to communicate with you, respond to inquiries, and provide assistance.
  • Legal compliance. We use your personal information to comply with laws, respond to lawful requests, and enforce our terms and policies.

How We Disclose Personal Information

  • With Shopify and other service providers who assist in operating our Services (e.g., payment processing, analytics, shipping, fulfillment).
  • With marketing and advertising partners to show you relevant offers and advertisements, including through cookies, pixels, and retargeting technologies. You can manage or opt out of these uses here.
  • When required by law, to protect our rights, or during a business transaction such as a merger or sale.

Relationship with Shopify

Our store is hosted by Shopify. Shopify collects and processes certain data to provide and improve the Services. You can learn more about how Shopify uses your personal information in the Shopify Consumer Privacy Policy and manage your privacy preferences through the Shopify Privacy Portal.

Third Party Websites and Links

Our website may link to external sites not operated by us. We are not responsible for their content, policies, or security. You should review their privacy policies before providing any personal information.

Children’s Data

The Services are not intended for children under the age of majority in your jurisdiction, and we do not knowingly collect personal information from them. If you believe a child has provided us with information, please contact us through our Contact Page so we can delete it.

Security and Retention of Your Information

We maintain appropriate technical and organizational safeguards to protect your personal information. However, no system is fully secure, and we cannot guarantee absolute security. We retain personal information only as long as necessary for our business purposes, compliance obligations, or legal requirements.

Your Rights and Choices

  • Access, correction, and deletion. You may request to access, correct, or delete your personal information.
  • Opt-out of marketing and data sharing. You may opt out of marketing communications or targeted advertising by using the unsubscribe link in our emails or here.
  • Global Privacy Control (GPC). If you visit our site with GPC enabled, we will treat it as a request to opt out of data sharing for that device or browser.

International Transfers

Your information may be processed or stored outside your country. If transferred outside the EEA or UK, we rely on standard contractual clauses or other lawful mechanisms to protect your data.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will update the “Last updated” date and post revisions on this page.